chronicles Wedding Tips
The best in the world
Our round-up of the top wedding floral designers to help you decide who to book for your upcoming celebrations or simply for you to follow on Instagram and Pinterest
by Giorgia Torsello
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Floral designers are becoming increasingly sought-after: with their delicate scents and evocative of the poetry in nature, flowers are the little secret that makes the difference between a good wedding and an exceptional wedding. Bouquets, toppers and installations are the backbone of any setting, creating an emotive atmosphere and adding to the general feel of the event, whether romantic or eccentric.
One of – if not the – most creative aspects of wedding planning should be conceptualized by a top floral designer, leaving it to your wedding planner to liaise with him/her to bring your ideas to life. Top floral designers are veritable artists capable of thinking outside the box to enliven a space, elaborate on a theme, and make dreams and visions reality.
We all know that flowers can take up a large slice of the wedding budget. Even if you don’t have a huge wedding budget, you can still contact a floral designer, making sure you maximize your budget by having flower arrangements in key areas of your venue space. You can combine real flowers with fake flowers, and use candles to enhance the romantic atmosphere.
Instagram and Pinterest provide plenty of inspiration for wedding flowers. In the meantime, here’s our shortlist of the world’s most talented wedding floral designers for your upcoming celebrations or simply for you to gather a few ideas.
Cover Picture by www.vogue.com
Artistic Director of Four Seasons Hotels Italy Vincenzo Dascanio bursts with creativity, making the wildest dreams come true. His floral arrangements – and more – are veritable bold creations that make a truly dramatic and emotional impact. Every event/wedding by Vincenzo is instantly recognizable, truly unique and simply unforgettable.
Photo by www.teenvogue.com
Oprah defined him “the greatest florist of all time”. We’re talking about Jeff Leatham, eclectic artistic director of Four Seasons Hotels in Paris, Beverly Hills and Philadelphia. His sensual and provocative works of art feature unusual shape combinations, colors, minimalist features, mirrors and light design. Leatham has worked closely with celebrities such as Tina Turner and Kim Kardashian – to name a few.
Photo by @josevilla
Tulipina is a floral design studio specializing in luxury destination weddings in countries around the world, from Mexico and Italy to Canada and Singapore. The studio stands out for its bold color combinations, floral varieties, overall opulence and eccentricity, making it one of the most popular Instagram accounts to follow for floral inspiration. Based in New York and with a large team around the world, floral artist Kiana Underwood is the studio’s founder, CEO and creative force.
Putnam & Putnam
Photo by www.vogue.com
Spending time between New York and LA, Darroch and Michael Putnam are eternal romantics much loved by celebrities, fashion houses, publishers and couples around the world. Recently chosen by Gwyneth Paltrow for her wedding in the Hamptons, Putnam & Putnam stands out for its sophisticated style featuring plenty of color and compositions recalling Dutch still-life paintings.
Photo by www.floretflowers.com
Utah’s destination wedding florist Sarah Winward creates floral arrangements inspired by nature. Sarah’s flowers reflect the seasons and feel natural in the environment and setting they adorn. She highlights flowers’ natural inconsistencies and variations, giving life to simple and perfectly imperfect displays that are truly magical.
Dubbed the “Audrey Hepburn of florists”, Philippa Craddock quickly went from self-taught to a classic icon, renowned globally for the cascading floral archway that framed Prince Harry and Meghan Markle’s wedding. Her elegant and timeless creations echo the English countryside, with flowers sourced from local and sustainable fair-trade growers.
Ariel Dearie Flowers
Photo by www.vogue.com
Spending time between the New York and Hudson Valley studios, Ariel Dearie was brought up in the lush and verdant city of New Orleans, which kindled her interest in botany. She has worked for renowned fashion houses and eminent figures such as Dior, Vogue and Hillary Clinton. Ariel loves adding camellias and azaleas – two of her favorite flowers – to her compositions, alongside unexpected and out of the ordinary non-floral elements, giving life to high-impact floral designs.
Photo by www.textileandterrain.com
Thierry Boutemy’s floral style takes inspiration from his childhood days in Normandy, where he grew up surrounded by the beauty and fragility of nature. Today based in Brussels, Thierry is a veritable craftsman, giving life to creations that are free-flowing and free from preconceived rules. He has a wealth of experience, from creating floral sets for Sofia Coppola’s Marie Antoinette to photographic sets for Mario Testino. Romantic (in the literary sense) and dreamy, his creations exude pure poetry.
Floral designer Ariella Chezar has flowers in her blood. Originally from Holland, Ariella and her husband founded a flower farm in upstate New York, where she grows sustainable and seasonal blooms for her events. She takes a seasonally focused approach to floral design, focusing on color palettes, textures and atmosphere. Her aim is to create meaningful compositions that exude simple beauty.